The George in Rye hotel smartphone app was developed by Insight Mobile, to help to visually showcase this luxurious hotel and restaurant.
The app has many features that are designed to help showcase the hotel and the restaurant. It also helps to enhance the service that the George in Rye offers their customers. This helps the hotel to attract new customers to the restaurant and to encourage previous customers to visit again.
The hotel app contains numerous features such as:
- Book a room in the hotel
- Book a table in the restaurant
- Customers can be notified of special offers via the app
- Guide to Rye and interesting places to visit whilst in Rye
- Information about the hotel and the restaurants (including prices, images and menus)
However, a hotel app from Insight Mobile could contain so much more functionality, for instance:
- Loyalty card scheme can be integrated into the app – rewarding customers for eating in the restaurant or booking a room in the hotel. This could also be linked to social networking site; this would encourage customers to promote the hotel to their social networks.
- The app could include an interactive events calendar which would have details of any events taking place at the hotel or restaurant such as, themed evenings or jazz night, which would allow customers to add the event directly to their diary.
- Integrated social networking functionality – Twitter, Facebook and Foursquare, this would encourage people to ‘tweet’ about the hotel and restaurant as well as ‘checking in’ and ‘liking’ the hotels Facebook and Foursquare sites.
- Guest wake up call functionality can be incorporated into the app
- Guest could order room service and contact reception via the app